{"id":22945,"date":"2015-07-16T12:15:04","date_gmt":"2015-07-16T16:15:04","guid":{"rendered":"http:\/\/www.gayfriendschat.com\/socialblog\/french-magazine-tetu-goes-bust-after-making-annual-losses-of-over-e1million\/"},"modified":"2015-07-16T12:15:04","modified_gmt":"2015-07-16T16:15:04","slug":"french-magazine-tetu-goes-bust-after-making-annual-losses-of-over-e1million","status":"publish","type":"post","link":"https:\/\/www.gayfriendschat.com\/socialblog\/french-magazine-tetu-goes-bust-after-making-annual-losses-of-over-e1million\/","title":{"rendered":"French magazine T\u00eatu goes bust after making annual losses of over \u20ac1million"},"content":{"rendered":"

French magazine T\u00eatu goes bust after making annual losses of over \u20ac1million<\/b><\/p>\n

France’s best-known gay<\/a> magazine, Têtu, has gone bust.<\/p>\n

The magazine declared bankruptcy four months ago but has been seeking a buyer since that time. It also launched a social media campaign, #SaveMyTetu, in an effort to find new investors.<\/p>\n

However, ahead of a final liquidation hearing on 23 July, staff have conceded that the search has proved unsuccessful.<\/p>\n

Speaking to AFP yesterday, managing editor Yannick Barbe said, ‘We are forced to file for liquidation because there is no money coming in.’<\/p>\n

Têtu (which translates as ‘stubborn’), was launched in 1995 by Pierre Berge, the longtime partner of Yves Saint Laurent.<\/p>\n

However, it has consistently failed to make money over the course of its history, reports AFP<\/a> and was sold by Berge for a symbolic €1 in 2013 to French publisher Jean-Jacques Augier.<\/p>\n

At the time of the sale the magazine was making an annual loss of €2million ($2.2million). That was brought down to €1.1million ($1.2million) in losses in 2014, with figures for 2015 predicting a loss of €600,000 ($654,000).<\/p>\n

Barbe said that circulation had fallen by 12.5% since 2010. The title was selling around 28,000 copies a month at the end of 2014.<\/p>\n

France has also faced high-profile demonstrations in recent years against same-sex<\/a> marriage and adoption (both now legalized), and Barbe felt the controversy over LGBTI issues had ‘made advertisers and potential investors nervous.’ As a result, the magazine had received no inquiries from ‘credible and serious’ buyers.<\/p>\n

The post French magazine Têtu goes bust after making annual losses of over €1million<\/a> appeared first on Gay Star News<\/a>.<\/p>\n

David Hudson<\/p>\n

www.gaystarnews.com\/article\/french-magazine-tetu-goes-bust-after-making-annual-losses-of-over-e1million\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

French magazine T\u00eatu goes bust after making annual losses of over \u20ac1million France’s best-known gay<\/a> magazine, Têtu, has gone bust. The magazine declared bankruptcy four months ago but has been seeking a buyer since that time. It also launched a social media campaign, #SaveMyTetu, in an effort to find new investors. However, ahead of a … Continue reading French magazine T\u00eatu goes bust after making annual losses of over \u20ac1million<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":2466,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[107],"tags":[],"class_list":["post-22945","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"\nFrench magazine T\u00eatu goes bust after making annual losses of over \u20ac1million - GAYFRIENDSCHAT.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gayfriendschat.com\/socialblog\/french-magazine-tetu-goes-bust-after-making-annual-losses-of-over-e1million\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"French magazine T\u00eatu goes bust after making annual losses of over \u20ac1million - GAYFRIENDSCHAT.com\" \/>\n<meta property=\"og:description\" content=\"French magazine T\u00eatu goes bust after making annual losses of over \u20ac1million France’s best-known gay magazine, Têtu, has gone bust. 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