{"id":153234,"date":"2020-09-16T16:15:36","date_gmt":"2020-09-16T20:15:36","guid":{"rendered":"https:\/\/www.gayfriendschat.com\/socialblog\/tinder-re-launches-swipe-night-in-the-us-on-september-12\/"},"modified":"2020-09-16T16:15:36","modified_gmt":"2020-09-16T20:15:36","slug":"tinder-re-launches-swipe-night-in-the-us-on-september-12","status":"publish","type":"post","link":"https:\/\/www.gayfriendschat.com\/socialblog\/tinder-re-launches-swipe-night-in-the-us-on-september-12\/","title":{"rendered":"Tinder re-launches Swipe Night in the US on September 12"},"content":{"rendered":"

Tinder re-launches Swipe Night in the US on September 12<\/b><\/p>\n

This month, Tinder Gives You a Night Out on the Town, Without Leaving Your Home<\/strong><\/p>\n

Los Angeles, September 4, 2020 – \u00a0On September 12th at 10 a.m., Tinder\u00ae will make its Swipe Night event available again in the United States to coincide with the event\u2019s global launch. Swipe Night is a first-person, interactive event where Tinder members can swipe at key points in the experience to move the story forward and see where it takes them. Their choices dictate more than just the story; they also impact who they match with and what they might chat<\/a> about once the epic journey ends.<\/p>\n

Swipe Night follows a group of friends, with Tinder members playing the protagonist, during the final hours before an asteroid hits Earth. As the story unfolds, members will be challenged with moral dilemmas and practical choices that impact what happens next and who they match with once the event ends. \u00a0But they\u2019ll have to act fast: there are only seven seconds to make each decision. \u00a0Each week, key choices are added to a member\u2019s Tinder profile so there\u2019s plenty of material for post-apocalyptic banter and icebreakers that don\u2019t involve face masks.<\/p>\n

If the pandemic has taught us anything, it\u2019s the power of conversational common ground powered by shared experiences. Social and physical distancing coupled with stay at home orders turned our members into chatty and creative digital daters with 52% more messages sent globally (peaking on April 5) and swipe volume among members under 25 also rising 39%. Now for three weekends in September, starting September 12, Swipe Night will transport members from their homes to a new destination to discuss: an adventure live<\/a>, right inside Tinder.<\/p>\n

\u201cWhen lockdowns began, we saw an immediate increase in our members’ engagement on Tinder, so we know we play an important role in their stay-at-home experience,\u201d said Jim Lanzone, CEO of Tinder. \u201cWhile the global health crisis continues, we believe Swipe Night can bring a welcome change of pace to our members around the world. We\u2019re committed to driving innovation on Tinder that creates more ways to bring our members together, entertain them, and help them meet and get to know new people\u201d<\/p>\n

To make Swipe Night, Tinder tapped some of the biggest names in the business. The production was directed by 24-year old Karena Evans (Drake\u2019s go-to music video<\/a> director) and written by the quick witted Nicole Delaney (Big Mouth, Netflix) and Brandon Zuck (Five Points, Facebook Watch).<\/p>\n

Be sure to show up to the Swipe Night event every weekend in September, starting September 12 at 10 a.m. The weekly Swipe Night event will only be available until midnight Sunday.<\/p>\n

Live Times & Dates as follows:<\/p>\n