Azealia Banks Needs Your Body To Bring Her Latest Music Video To Life: VIDEO
With all of the controversy surrounding Azealia Banks and her multiple ongoing feuds it’s easy to forget that the 23 year-old rapper is still releasing high-concept music videos for her most recent concept album “Broke With Expensive Taste.”
Yesterday Banks and co. shared a link to the video for her latest single “Wallace” out to the public, but in order to watch it you, the viewer with have to participate in it. After opening the link to “Wallace” in the Chrome browser, the video will prompt you to allow it access to your web camera, allowing you to control the way Banks’s face moves and emotes throughout the video. The video’s trippy blend of face-tracking and a rotoscope-like transition effect make for a visual experience that is jarring, though captivating to watch. It is, in every sense of the word, an Azealia Banks production.
“I’m such a huge fan of technology and creative new ways of interacting and engaging with fans, so this collaboration was perfect for me,” Banks said of the unconventional music video. “Music videos are as much of an art form as the music itself. The more I can push myself in my creative endeavors, the better.”
Music videos aside, Banks is currently hard at work on a collection of fantasy companion short stories and fables to go along with “Broke With Expensive Taste” due out later this year. “Wallace,” Banks has explained in the past, is a story picked from her fable that tells the story of a minotaur-like man who has a rottweiler’s head in place of a bull’s.
Listen to Banks explain some of the story AFTER THE JUMP…
Charles Pulliam-Moore
www.towleroad.com/2015/03/azealia-banks-needs-your-body-to-bring-her-latest-music-video-to-life.html
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