Category Archives: MISC

Tinder re-launches Swipe Night in the US on September 12

Tinder re-launches Swipe Night in the US on September 12

This month, Tinder Gives You a Night Out on the Town, Without Leaving Your Home

Los Angeles, September 4, 2020 –  On September 12th at 10 a.m., Tinder® will make its Swipe Night event available again in the United States to coincide with the event’s global launch. Swipe Night is a first-person, interactive event where Tinder members can swipe at key points in the experience to move the story forward and see where it takes them. Their choices dictate more than just the story; they also impact who they match with and what they might chat about once the epic journey ends.

Swipe Night follows a group of friends, with Tinder members playing the protagonist, during the final hours before an asteroid hits Earth. As the story unfolds, members will be challenged with moral dilemmas and practical choices that impact what happens next and who they match with once the event ends.  But they’ll have to act fast: there are only seven seconds to make each decision.  Each week, key choices are added to a member’s Tinder profile so there’s plenty of material for post-apocalyptic banter and icebreakers that don’t involve face masks.

If the pandemic has taught us anything, it’s the power of conversational common ground powered by shared experiences. Social and physical distancing coupled with stay at home orders turned our members into chatty and creative digital daters with 52% more messages sent globally (peaking on April 5) and swipe volume among members under 25 also rising 39%. Now for three weekends in September, starting September 12, Swipe Night will transport members from their homes to a new destination to discuss: an adventure live, right inside Tinder.

“When lockdowns began, we saw an immediate increase in our members’ engagement on Tinder, so we know we play an important role in their stay-at-home experience,” said Jim Lanzone, CEO of Tinder. “While the global health crisis continues, we believe Swipe Night can bring a welcome change of pace to our members around the world. We’re committed to driving innovation on Tinder that creates more ways to bring our members together, entertain them, and help them meet and get to know new people”

To make Swipe Night, Tinder tapped some of the biggest names in the business. The production was directed by 24-year old Karena Evans (Drake’s go-to music video director) and written by the quick witted Nicole Delaney (Big Mouth, Netflix) and Brandon Zuck (Five Points, Facebook Watch).

Be sure to show up to the Swipe Night event every weekend in September, starting September 12 at 10 a.m. The weekly Swipe Night event will only be available until midnight Sunday.

Live Times & Dates as follows:

  • Saturday September 12th starting at 10:00 a.m. – Sunday 13th at 11:59 p.m.
  • Saturday September 19th starting at 10:00 a.m.  – Sunday 20th at 11:59 p.m.
  • Saturday September 26th starting at 10:00 a.m. – Sunday 27th at 11:59 p.m.

Swipe Night first launched at the end of 2019 to rave reviews. During the interactive event, Tinder saw matches increase by 26% and messages increase by 12% compared to a typical weekend.

blog.gotinder.com/tinder-re-launches-swipe-night-in-the-us-on-september-12/

Plenty of Fish is Hosting the World’s Largest Virtual Speed Dating Event This Sunday – Here’s How to Join

Plenty of Fish is Hosting the World’s Largest Virtual Speed Dating Event This Sunday – Here’s How to Join

Have you ever wanted to meet and connect with singles from around the world? Well this Sunday September 20, 2020, you can! Plenty of Fish is uniting singles via livestreaming…
View Post

The post Plenty of Fish is Hosting the World’s Largest Virtual Speed Dating Event This Sunday – Here’s How to Join appeared first on The Latest Catch.

Plenty of Fish is Hosting the World’s Largest Virtual Speed Dating Event This Sunday – Here’s How to Join

Bored at Home? Plenty of Fish Decides Your Next Virtual Night In

Bored at Home? Plenty of Fish Decides Your Next Virtual Night In

Do you find yourself staring at walls or watching Netflix until it asks if you’re still there? You may be experiencing something I like to call at-home burnout. You’ve completed…
View Post

The post Bored at Home? Plenty of Fish Decides Your Next Virtual Night In appeared first on The Latest Catch.

Bored at Home? Plenty of Fish Decides Your Next Virtual Night In

A Rock & Roll Kind of Love, How Vinnie & Dawn Found One Another on Plenty of Fish

A Rock & Roll Kind of Love, How Vinnie & Dawn Found One Another on Plenty of Fish

Last month we received an emailed from Vinnie with something extra special in it – a music video and song he had recorded for his partner Dawn whom he met…
View Post

The post A Rock & Roll Kind of Love, How Vinnie & Dawn Found One Another on Plenty of Fish appeared first on The Latest Catch.

A Rock & Roll Kind of Love, How Vinnie & Dawn Found One Another on Plenty of Fish

Never Have I Ever Dated Virtually, Until Now: The Future of Dating in a Post-Pandemic World

Never Have I Ever Dated Virtually, Until Now: The Future of Dating in a Post-Pandemic World

Many of you might be familiar with the game of “Never Have I Ever.” We sit around with our friends claiming things we’ve never done, hoping to catch someone admit…
View Post

The post Never Have I Ever Dated Virtually, Until Now: The Future of Dating in a Post-Pandemic World appeared first on The Latest Catch.

Never Have I Ever Dated Virtually, Until Now: The Future of Dating in a Post-Pandemic World

Voters Make Better Lovers

Voters Make Better Lovers

OkCupid data reveals how politics are part of your dating life (and can actually make it better)

Practicing your right to vote is the biggest turn-on to OkCupid singles today. It’s no surprise that, during one of the most contentious fights for the presidency in history (and during a pandemic, no less), politics matter more to daters than ever before. That’s why we released the first-ever Voter 2020 profile badge (get it here) so registered voters can find the love they deserve — AND the OkCupid Voter 2020 Report so you can learn all about why voters make better lovers. Check it out below!

How OkCupid daters in each state feel about the major issues

Alabama

  • 90% of respondents feel there needs to be prison reform in the US
  • 93% say that families should not be separated at the US border
  • 62% are concerned about climate change
  • 52% say the US needs stricter gun control

Alaska

  • 85% of respondents feel there needs to be prison reform in the US
  • 91% say that families should not be separated at the US border
  • 71% are concerned about climate change
  • 50% say the US needs stricter gun control

Arizona

  • 91% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 74% are concerned about climate change
  • 60% say the US needs stricter gun control

Arkansas

  • 89% of respondents feel there needs to be prison reform in the US
  • 92% say that families should not be separated at the US border
  • 63% are concerned about climate change
  • 48% say the US needs stricter gun control

California

  • 94% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 84% are concerned about climate change
  • 77% say the US needs stricter gun control

Colorado

  • 85% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 83% are concerned about climate change
  • 69% say the US needs stricter gun control

Connecticut

  • 92% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 82% are concerned about climate change
  • 74% say the US needs stricter gun control

Delaware

  • 92% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 77% are concerned about climate change
  • 70% say the US needs stricter gun control

Florida

  • 90% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 75% are concerned about climate change
  • 65% say the US needs stricter gun control

Georgia

  • 92% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 73% are concerned about climate change
  • 66% say the US needs stricter gun control

Hawaii

  • 91% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 81% are concerned about climate change
  • 70% say the US needs stricter gun control

Idaho

  • 92% of respondents feel there needs to be prison reform in the US
  • 94% say that families should not be separated at the US border
  • 68% are concerned about climate change
  • 44% say the US needs stricter gun control

Illinois

  • 93% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 82% are concerned about climate change
  • 76% say the US needs stricter gun control

Indiana

  • 91% of respondents feel there needs to be prison reform in the US
  • 94% say that families should not be separated at the US border
  • 72% are concerned about climate change
  • 58% say the US needs stricter gun control

Iowa

  • 90% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 73% are concerned about climate change
  • 59% say the US needs stricter gun control

Kansas

  • 94% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 71% are concerned about climate change
  • 56% say the US needs stricter gun control

Kentucky

  • 92% of respondents feel there needs to be prison reform in the US
  • 94% say that families should not be separated at the US border
  • 70% are concerned about climate change
  • 57% say the US needs stricter gun control

Louisiana

  • 90% of respondents feel there needs to be prison reform in the US
  • 93% say that families should not be separated at the US border
  • 66% are concerned about climate change
  • 57% say the US needs stricter gun control

Maine

  • 93% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 82% are concerned about climate change
  • 67% say the US needs stricter gun control

Maryland

  • 95% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 84% are concerned about climate change
  • 78% say the US needs stricter gun control

Massachusetts

  • 95% of respondents feel there needs to be prison reform in the US
  • 98% say that families should not be separated at the US border
  • 87% are concerned about climate change
  • 82% say the US needs stricter gun control

Michigan

  • 93% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 77% are concerned about climate change
  • 64% say the US needs stricter gun control

Minnesota

  • 95% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 82% are concerned about climate change
  • 73% say the US needs stricter gun control

Mississippi

  • 84% of respondents feel there needs to be prison reform in the US
  • 92% say that families should not be separated at the US border
  • 56% are concerned about climate change
  • 47% say the US needs stricter gun control

Missouri

  • 93% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 73% are concerned about climate change
  • 60% say the US needs stricter gun control

Montana

  • 93% of respondents feel there needs to be prison reform in the US
  • 92% say that families should not be separated at the US border
  • 70% are concerned about climate change
  • 44% say the US needs stricter gun control

Nebraska

  • 93% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 74% are concerned about climate change
  • 58% say the US needs stricter gun control

Nevada

  • 91% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 74% are concerned about climate change
  • 61% say the US needs stricter gun control

New Hampshire

  • 94% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 79% are concerned about climate change
  • 64% say the US needs stricter gun control

New Jersey

  • 92% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 81% are concerned about climate change
  • 78% say the US needs stricter gun control

New Mexico

  • 94% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 78% are concerned about climate change
  • 61% say the US needs stricter gun control

New York

  • 94% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 86% are concerned about climate change
  • 83% say the US needs stricter gun control

North Carolina

  • 93% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 77% are concerned about climate change
  • 66% say the US needs stricter gun control

North Dakota

  • 93% of respondents feel there needs to be prison reform in the US
  • 91% say that families should not be separated at the US border
  • 61% are concerned about climate change
  • 44% say the US needs stricter gun control

Ohio

  • 92% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 73% are concerned about climate change
  • 63% say the US needs stricter gun control

Oklahoma

  • 92% of respondents feel there needs to be prison reform in the US
  • 92% say that families should not be separated at the US border
  • 62% are concerned about climate change
  • 46% say the US needs stricter gun control

Oregon

  • 97% of respondents feel there needs to be prison reform in the US
  • 98% say that families should not be separated at the US border
  • 88% are concerned about climate change
  • 76% say the US needs stricter gun control

Pennsylvania

  • 93% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 78% are concerned about climate change
  • 70% say the US needs stricter gun control

Rhode Island

  • 94% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 84% are concerned about climate change
  • 76% say the US needs stricter gun control

South Carolina

  • 89% of respondents feel there needs to be prison reform in the US
  • 94% say that families should not be separated at the US border
  • 67% are concerned about climate change
  • 57% say the US needs stricter gun control

South Dakota

  • 85% of respondents feel there needs to be prison reform in the US
  • 94% say that families should not be separated at the US border
  • 67% are concerned about climate change
  • 47% say the US needs stricter gun control

Tennessee

  • 91% of respondents feel there needs to be prison reform in the US
  • 94% say that families should not be separated at the US border
  • 69% are concerned about climate change
  • 57% say the US needs stricter gun control

Texas

  • 91% of respondents feel there needs to be prison reform in the US
  • 95% say that families should not be separated at the US border
  • 73% are concerned about climate change
  • 63% say the US needs stricter gun control

Utah

  • 94% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 76% are concerned about climate change
  • 59% say the US needs stricter gun control

Vermont

  • 95% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 88% are concerned about climate change
  • 75% say the US needs stricter gun control

Virginia

  • 93% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 80% are concerned about climate change
  • 69% say the US needs stricter gun control

Washington

  • 95% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 86% are concerned about climate change
  • 74% say the US needs stricter gun control

Washington, D.C.

  • 96% of respondents feel there needs to be prison reform in the US
  • 98% say that families should not be separated at the US border
  • 92% are concerned about climate change
  • 91% say the US needs stricter gun control

West Virginia

  • 89% of respondents feel there needs to be prison reform in the US
  • 97% say that families should not be separated at the US border
  • 65% are concerned about climate change
  • 48% say the US needs stricter gun control

Wisconsin

  • 92% of respondents feel there needs to be prison reform in the US
  • 96% say that families should not be separated at the US border
  • 78% are concerned about climate change
  • 66% say the US needs stricter gun control

Wyoming

  • 89% of respondents feel there needs to be prison reform in the US
  • 91% say that families should not be separated at the US border
  • 62% are concerned about climate change
  • 35% say the US needs stricter gun control

How voting and politics can help your dating life

Registered voters on OkCupid are:

  • 85% more likely to get a message than those who are not registered
  • 12% more likely to initiate a conversation themselves
  • 63% more likely to get a match

And 50% of OkCupid users marked the question ‘Are you registered to vote?’ as important to them when finding a match.

Registered voters on OkCupid by generation and gender:

  • 83% of Gen Z are registered to vote
  • 90% of millennials
  • 93% of Gen X
  • 95% of Baby Boomers
  • 91% of women
  • 89% of men

Registered voters are more likely to:

  • See compassion as a sign of strength
  • Rate their self confidence as higher than average
  • Not consider jealousy in a relationship healthy
  • Find intelligence sexier than looks
  • Think foreplay is necessary for good sex
  • Be open with their feelings more often
  • Like the taste of beer
  • Enjoy discussing politics

And 76% of OkCupid respondents say how their date leans politically is very important.

How OkCupid daters feel about the election & how they’re voting

In response to the question ‘How are you feeling about the 2020 election?’

  • 33% of respondents said ‘Unsure about how I feel’
  • 31% said ‘I’m still devastated about the 2016 election’
  • 24% said ‘Hopeful about the candidates’
  • 12% said ‘Ready for 4 more years of Trump’

In response to ‘Voting from home’:

  • 65% of respondents said ‘It makes voting accessible and safe’
  • 10% said ‘It increases the risk of fraud’
  • 21% said ‘Both of the above’
  • 4% said ‘Neither of the above’

In response to ‘How will you vote in the 2020 presidential election?’ by generation and gender:

  • 55% of Gen Z respondents said ‘Democrat’
  • 11% said ‘Republican’
  • 23% said ‘I honestly don’t know’
  • 11% said ‘I won’t vote’
  • 67% of Millennial respondents said ‘Democrat’
  • 9% said ‘Republican’
  • 16% said ‘I honestly don’t know’
  • 8% said ‘I won’t vote’
  • 62% of Gen X respondents said ‘Democrat’
  • 17% said ‘Republican’
  • 15% said ‘I honestly don’t know’
  • 6% said ‘I won’t vote’
  • 59% of Baby Boomer respondents said ‘Democrat’
  • 23% said ‘Republican’
  • 14% said ‘I honestly don’t know’
  • 4% said ‘I won’t vote’

Voters make better lovers. Find a fellow voter on OkCupid today.


Voters Make Better Lovers was originally published in The OkCupid Blog on Medium, where people are continuing the conversation by highlighting and responding to this story.

medium.com/m/global-identity?redirectUrl=https%3A%2F%2Ftheblog.okcupid.com%2Fvoters-make-better-lovers-8e0f1c5881fd